SEO– Search Engine Optimization as you must have heard lot of time which is used to increase your website rankings on google. Just building a website is not all enough in current era as it would not even get noticed as it may be somewhere in the middle or end pages of google as for now for a particular field there are numerous firms/ companies.SEO – SMO factors are playing a key role to make your web presence and get more visitors and get noticed.
SEO has changed a lot since few years as earlier there was not much awareness of SEO while developing website. It was just designed in a way to just present once information regarding themselves or their firm.
It was then recognized as just to stuff some of the keywords and that’s all. Then came a time to consider the page rank as google had started updating the algorithms and checking out the bad links and urls not following its protocols.
SEO is a total mix of On Page Optimization, Off Page Optimization following Google protocols in order to get viewed in the first pages of Google.
In the competitive world it has become tough but essential to keep updated and enhanced in order to make the maximum outcome of it.
SMO (Social Media Optimization) is another way to make a brand name through social Media Platforms like Facbook, twitter, linkedin, Googleplus and make a web presence from it.
SEO – SMO Training is necessary to get into it and get the technical knowhow as to how does the website structure is built and how the protocols of google can be implemented in order to get noticed on the front pages.
So SEO, SMO are some of the ways through which the startup can be done inorder to make a difference and survive in this competitive world.